Red Ribbon Week: A Nationwide Commitment to a Drug-Free Future
October 23-31
Introduction Red Ribbon Week, observed annually from October 23rd to 31st, is the largest and longest-running drug-use prevention campaign in the United States. It serves as a powerful reminder of the importance of living drug-free and making healthy choices. Millions of schools, organizations, and communities participate in Red Ribbon Week, promoting education, awareness, and prevention efforts surrounding drug abuse.
History of Red Ribbon Week Red Ribbon Week originated as a tribute to Enrique “Kiki” Camarena, a U.S. Drug Enforcement Administration (DEA) agent who was brutally murdered by drug traffickers in 1985. Following his death, Camarena’s friends and family began wearing red ribbons as a symbol of their commitment to raise awareness about the dangers of drugs. The red ribbon quickly became a national symbol, leading to the establishment of Red Ribbon Week by the National Family Partnership in 1988.
Since then, Red Ribbon Week has grown into a nationwide movement, with schools, law enforcement agencies, and communities working together to educate young people about the risks of drug use.
Middle School Activities
